How Law Firms Can Leverage Video Content To Drive Business
How one lawyer built a video marketing campaign that really rocks.
Powerful Branding Strategies And Marketing Tips For Small Law Firms
Learn about the tools that make it easy to build a competitive and trustworthy visual brand.
Your Definitive Resource On Decrypting Crypto, Digital Assets, And Web3
"Decrypting Crypto" is a go-to guide for understanding the technology and tools underlying Web3 and issues raised in the context of specific legal practice areas.
Top Takeaways From LMA 24: Small-Firm Troubleshooting, Finding Success With Client Teams
Insights from the Legal Marketing Association’s annual conference.
Introducing ‘LMA On ATL’: A Growing Trove Of Marketing And Biz Dev Insight
In partnership with the Legal Marketing Association, we’ll be bringing you the business guidance that isn’t taught in law school.
Morning Docket: 10.18.22
* Judge rules the 4th Amendment trumps 3rd party info grabs. [SF Chronicle] * Whoa, partner!: Former partner at a Manhattan firm charged with cyberstalking. [Justice.gov] * The price is right: Over the counter hearing aids are on the market! [CBS News] * Thinking about changing your marketing budget during the downturn? Give this a read first. [Forbes]
How To Supercharge The Most Traditional Of Marketing Options
Learn all about referral marketing in the age of Zoom in the latest Non-Eventcast.
Billables Are Not The Same As Cash Flow. Here’s Why That’s Important.
Findings from the MyCase 2025 Legal Industry Report.
Market Crash Ruins Melania Trump’s Weird Cryptocurrency Hat Auction
Among other things.
The Cryptocurrency Ballad Of Elon Musk And Dogecoin
Thanks to Elon Musk, it seems that Dogecoin could be the first cryptocurrency to actually be of real use as a, well, currency.
Matt Damon, Cryptocurrency, And The Great Power Of Marketing
The Martian's crypto plug may be ridiculous — until it's not.
Should Lawyers Use TikTok For Marketing?
One of the best ways to understand how to take advantage of TikTok to market your law practice is to see how other lawyers are using it.
Generative AI Facts And Fallacies
Four insights and misunderstandings to help demystify GenAI for legal professionals.
5 Ways To Market Your Firm For Free (While Using Your Strengths)
Identify your strengths and use them to your benefit.
Morning Docket: 04.27.21
* A lawyer for a defendant allegedly present at the Capitol riot earlier this year is defending her client's use of a mesh mask. It's quite a fashion statement... [Hill] * Check out this article on how lawyers can improve their digital marketing efforts. [Forbes] * A lawsuit filed by a Michael Jackson accuser has been dismissed. [TMZ] * Louisiana State University is being sued over how the school responded to Title IX complaints. [ESPN] * A client, whose lawyer had his license suspended and refused to refund his fee, is suing his former attorney. [Roanoke Times]
Solos Are Prospering In A World Gone Remote
Many solo practitioners showed a higher disposable income than ever by the end of 2020, noted the CEO of XIRA, which provides a fully integrated law practice management platform.
Best Practices In Law Firm Business Development And Marketing: An Interview With Deborah Farone
Deborah Farone, former chief marketing officer at Cravath and Debevoise, offers insight into Biglaw business development.
How To NOT Write Your ‘Bio’ — The One Mistake You Can’t Afford To Make
You know how everyone does it? It's the exact wrong way to do a bio.